
Grab your boots and wax up your board, winter's here. West Mountain, right off I87 in the southern Adirondacks is a family friendly mountain with 40 trails and a vertical drop of 1010'. Big enough for a full day of skiing, small enough for a novice. 2011 marks West Mountain's 50th anniversary, and they celebrated with a brand update. Trampoline responded with a shape that's part W letterform, part M, and part mogul trail. The star is a nod to West's popular night skiing program. Look for the new logo in a rollout campaign to take place in late fall, or see it in action here.
West Mountain
West Mountain








